Ashok Vantipalli

Chief Information & Digital Officer
About > Ashok Vantipalli

Ashok Vantipalli is Chief Information & Digital Officer at Primo Brands, where he leads enterprise technology, digital, data, AI, and cybersecurity strategy and execution. Reporting to the Chief Executive Officer, he is responsible for advancing next-generation technology platforms that enable growth, strengthen customer and partner engagement, and drive operational excellence as the company continues to scale as an industry leader.

Ashok brings 30 years of technology and leadership experience across multiple industries, with deep expertise in digital transformation, customer experience, and scalable enterprise platforms. Prior to joining Primo Brands, he served as Chief Information & Technology Officer at TireHub, a joint venture between Bridgestone and Goodyear, where he built and scaled digital, supply chain, and last-mile technology capabilities that supported rapid business growth while enhancing customer and associate experiences.

Earlier in his career, Ashok held senior leadership roles at Sage, Alvarez & Marsal, and McKinsey & Company, leading global transformations, M&A integration, and enterprise modernization initiatives.

He is known for his collaborative leadership style, focus on talent development, and track record of aligning technology innovation with business value creation.

Education

  • M.S. Computer Science, New Jersey Institute of Technology
  • B.S Applied Mathematics & Statistics, SUNY Stony Brook

Leadership

Executive Chairman and Chief Executive Officer
Chief Financial Officer
Chief Operating Officer
Chief Legal Officer & Corporate Secretary
Chief Accounting Officer
Chief Marketing Officer
Chief Customer Officer
Chief Human Resources Officer
Chief Sustainability Officer
Chief Supply Chain Officer
Chief Transformation Officer